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Question: Retained revenue understanding. #20

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jstnjy opened this issue Oct 13, 2024 · 0 comments
Open

Question: Retained revenue understanding. #20

jstnjy opened this issue Oct 13, 2024 · 0 comments

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@jstnjy
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jstnjy commented Oct 13, 2024 •
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Hello,

I just started reading The theory and practice of enterprise AI. However, I got confused on the following formula and the explanation in the book:

image

It says there that the retained revenue is $280 ($100 + $180). However, the example given are the following:

  1. Customer 1 spent: $100 and $150
  2. Customer 2 spent: $200 and $180

So, how come that the retained revenue has been computed using the time t-1 of the customer 1 ($100) and the time t of the customer 2 ($180)?

Can anyone help me with this?

Thanks
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