Muslim women in Europe are inactive economically and don’t identify themselves as creative workers while they are highly educated and speak English fluently. This is due to several reasons classified to internal factors in their communities and lifestyle (e.g. family caregiver, culture sensitivity, .. ) and external factors in the community around and the market (e.g. discrimination and racism, inflexible working practices, .. ).
On the other hand, a massive shortage is still in the Software Engineering Industry. The tech sector in the UK as an example reports that its greatest challenge is accessing the talents (TechNation Report 2018)). Furthermore, the tech sector experiences significant difficulty in increasing the gender and ethnic diversity of the workforce - particularly in leadership roles. This is increasingly a priority for government and public perception of companies.
The Users: The Muslim Women in the isolated communities in Europe who are currently inactive economically. Ideally, the UK will be the base and the start of the business and the young Muslim women who are at the A level or first-second level of University will be the best group to test with.
The Customers: The clients who are likely to prefer getting access to the talents through the freelancing or outsourcing models to reduce the cost and the risk of having full-time regular employees. Such clients don’t necessarily need to be big companies, they are more likely to be SMEs who can’t afford the high cost to get the advantage of the latest technology in the market.
Develop a community of unique talents and connecting them to the market. The vision is to unlock new opportunities for highly talented young Muslim women in the tech market so they materialize the future of Software Engineering by their aspiration and special skill-sets.
a. Community builders and groups (Muslim, Women, Tech, .. )
b. Tech Ecosystem (Tech experts, HR consultants, Tech Firms, .. )
c. Training Academies ( Tech Training, Tech Academies, .. )
d. Schools and University Admins (Students’ IT clubs, Campuses, Groups or circles, .. )
a. SMEs
b. Incubators and Accelerators
c. NHS and any clinics or health centres’ recruiters
a. Training design and content
b. Training of trainers