Completed over the period of 01 September - 27 September 2022
Completed practical task modules in:
Conducted analysis on the client's transaction dataset to identify customer purchasing behaviours to generate insights and provide commercial recommendations.
Identified the benchmark stores to test the impact of the trial store layouts on customer sales.
Created a report for Category Manager to identify the segment to be focussed more and the segment which can be kept out of focus for a while.