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Impact on SEO

Raydo Matthee edited this page Jun 16, 2024 · 3 revisions

Table of Contents

Impact on SEO

Discuss how using rel="noopener noreferrer" can impact SEO. Explain that while it primarily enhances security, it also ensures that search engines see the link as trustworthy, which can indirectly support better SEO practices by maintaining a secure and user-friendly website.


What is rel="noreferrer"?

  • The rel="noreferrer" attribute is an HTML tag that can be added to a link (<a>).
  • Its purpose is to prevent passing referrer information (such as the source URL) to the target website by removing this data from the HTTP header.
  • [When](https://www.reliablesoft.net/noreferrer-noopener/).
Tip: Use rel="noreferrer" on links to external sites to keep your referral data private.

When to Use rel="noreferrer"

Note: Keeping internal traffic visible in analytics helps in accurate tracking and reporting.

Impact on SEO

  • Directly, adding the noreferrer tag does not affect SEO rankings.
  • However, it indirectly influences link building and promotion efforts:
    • Webmasters often check their Google Analytics for referral traffic.
    • If they see traffic from your site, they might explore it, share it, or reciprocate by linking back.
    • With noreferrer, traffic won’t show as “Referral,” potentially reducing these interactions.
  • [Overall,](https://www.reliablesoft.net/noreferrer-noopener/).
Remember: While security is paramount, understanding the impact of your attributes on analytics and SEO is crucial.